Borneo Dive & Jungle Expedition — Dive Business Program
SHOW ME THE DETAILS
Is this a good fit for your divers and your business?
You've seen the opportunity. This page explains the business behind it: what your customers see, what your business earns, how the marketing works, what Sea & Jungle handles, what you control, and who will be looking after your customers in Borneo. There is no obligation to proceed.
First, see exactly what your customers will see
The expedition itself is already presented on the customer-facing Borneo Dive & Jungle Expedition website. The best way to understand what your customers will see is to see it. Explore the same experience your customers will see when they click through from your email campaign.
View the customer expedition websiteSee the marketing your customers will receive
Sea & Jungle has already built the customer campaign. These are not sample concepts. They are the materials designed to introduce the expedition to your customers and move interested divers to the expedition website. The general campaign uses the Sea & Jungle campaign as designed, with your business identity incorporated into the presentation. The emails create interest. The website builds on that interest, showcases the diving and the jungle, and provides the means to register.
Your business identity (logo, name, phone, etc.) is inserted into the email campaign and web pages. You remain the face of the opportunity. In the examples, Coral Triangle Dive Co. is the fictional dive shop. Your branding replaces Coral Triangle Dive Co. branding.
Travel services provided by Sea & Jungle Travel Co.
The business case
Your business receives US$1,250 for each fully paid two-person booking under the current commercial terms.
- US$0 program fee
- US$0 required upfront program expense
- No required purchase of all six guest spaces
- No obligation to guarantee unsold inventory
- Same US$1,250 compensation per fully paid two-person booking regardless of the pair's diver/snorkeler mix
The financial return is only one benefit. A successful expedition can deepen customer loyalty, create training and equipment opportunities, generate customer social-media exposure and referrals, introduce new customers to your business, and create demand for future travel.
Customer pricing
Current working retail pricing, per person, double occupancy:
Two divers
US$3,995 per person
One diver + one snorkeler
Diver US$3,995 / Snorkeler US$3,495 per person
Two snorkelers
US$3,495 per person
Prices are per person, double occupancy, for the full 10 days and 9 nights. The Snorkeler price also covers non-divers. Your compensation does not change, even if participants are not divers.
Start with the people most likely to say yes
The objective is not to persuade price-sensitive customers to make an unusually large purchase. It is to identify divers for whom an exceptional Borneo expedition fits comfortably within their normal discretionary spending and who already demonstrate the desire, means, freedom and propensity to travel. Your knowledge of your customers is the first acquisition advantage.
How the program works
1. Choose an initial departure
Select an available six-guest departure as the starting point for your Borneo travel program. Six guests is the operating unit—not the limit of the opportunity.
2. Identify your most likely customers
Before launching the general campaign, identify the customers you would personally call if six places opened tomorrow on an exceptional Borneo dive expedition. Look for demonstrated desire, means, freedom and propensity to travel—not simply the largest names in your database.
3. Personally invite them
Sea & Jungle provides a personalized outreach script for these high-value, likely-to-book customers. This personal invitation is yours to adapt to your style and to the relationship you have with each customer.
4. Let the response guide the next move
If the initial group fills the departure, we can look at another available departure or, where practical, custom dates for additional customers. If places remain, the broader customer campaign can be launched to the audience you select.
5. Create the expedition campaign account
A dedicated Constant Contact subaccount is created for the expedition marketing campaign. Your business uploads only the customers it selects for the Borneo campaign. If you already use Constant Contact, you can export selected customers and upload them to the Sea & Jungle campaign subaccount.
6. Constant Contact drives the campaign
We provide the campaign. You provide the audience. Constant Contact drives the campaign. The standardized Sea & Jungle email sequence, timing and customer journey are loaded for the expedition campaign; your business identity is incorporated into the presentation.
7. Interested customers explore the expedition
The campaign drives interested customers to the customer-facing expedition website, where they can evaluate the experience in depth and take the next step.
8. Sea & Jungle operates Borneo
Sea & Jungle provides the travel services and coordinates the expedition on the ground—and in the water.
You choose the campaign audience
Your business decides which customers are included in the expedition campaign. Only the customers you select are uploaded to the dedicated Constant Contact campaign subaccount.
The objective is not to market indiscriminately to every contact. We start with the customers most likely to book, assess the response, and expand the audience only when additional demand is useful. The objective is to support your customer relationship and help your business build successful Borneo travel—not simply fill one departure.
You decide how customer payments work
Some dive businesses prefer to receive customer payments themselves and remit the agreed amount to Sea & Jungle. Others prefer Sea & Jungle to receive the travel-services payment and settle the dive business's agreed compensation. We understand that we have not worked together before and you may want to handle payments.
The payment workflow is your decision and is established before the campaign launches so customers see one clear, consistent process. If you are handling customer payments, we will want to ensure that the payment process works smoothly.
What Sea & Jungle handles
- The Borneo expedition and on-the-ground operation
- Included domestic Malaysia travel and transfers
- Accommodations
- Dive operations and included equipment
- Local providers and logistics
- Customer-facing campaign design, automation and campaign setup
- Trip information and reservation support according to the agreed workflow
- Pre-departure and operational guest communication
What your business handles
- Select an initial available departure
- Provide business identity and brand assets
- Select the customers to include and upload them to the dedicated expedition campaign subaccount
- Personally approach selected high-value customers using the customizable VIP outreach, then use the automated general campaign when appropriate
- Choose the customer-payment arrangement
- Maintain your customer relationship
- Determine and satisfy legal requirements applicable to your business and jurisdiction
What if the departure doesn't fill?
Your business does not have to make a six-place inventory bet. You are not required to purchase all six guest spaces in advance or guarantee unsold inventory.
Final departure release, deposit, cancellation and supplier-cost terms to be inserted when commercial policy is locked
Available departures
Initial program: six small-group departures, each 10 days and 9 nights with a Monday arrival. Availability changes as dive businesses commit to dates.
- Monday, January 11, 2027
- Monday, January 25, 2027
- Monday, February 1, 2027
- Monday, February 22, 2027
- Monday, March 1, 2027
- Monday, March 15, 2027
The detail that should matter when you trust us with your customers
We're here in Borneo
Sea & Jungle is not a remote travel agency selling Borneo from somewhere else.
The owner of Sea & Jungle Travel Co. also owns and lives at Turtle Garden Lodge on Mabul Island—your customers' home during the diving portion of the expedition. He knows the accommodation providers for the jungle stay. The expedition is personally curated by someone who has intimate knowledge of the area. The person responsible for your guests’ experience is part of the experience, not a name in an office thousands of kilometres away.
When you put your business's reputation behind an international trip, you should know who will actually be there for your customers.
You bring your customers. We take care of Borneo.
Business FAQ
Do I have to buy six spaces?
No. In fact, you will not buy any spaces. Your customers buy spaces. Depending on the payment method you choose, you will either pay Sea & Jungle for your customer reservations or your customers will pay Sea & Jungle directly and you will be paid by Sea & Jungle.
Do I have to build the marketing?
No. Sea & Jungle provides the customer-facing campaign. Your business provides its identity, selects the audience and uploads those selected customers to the dedicated expedition campaign subaccount.
Who chooses which customers receive the campaign?
Your business does. You decide which customers are selected for the Borneo campaign and upload only those customers to the dedicated expedition campaign subaccount.
Who takes customer payments?
You choose the payment workflow before campaign launch.
How much does my business earn?
US$1,250 per fully paid two-person booking, or US$3,750 when all six guest places are filled, under the current commercial terms.
Where do I find the detailed customer itinerary, diving, lodging and inclusions?
On the customer-facing expedition website—the same site your customers will use.
Are we a good match?
I want to offer this to my divers
You have now seen the actual customer proposition and marketing, the economics, the operating model, what your business controls, what Sea & Jungle handles, who will be on the ground with your customers, and the human face behind Sea & Jungle. If it fits your customers and your business, the next step is to identify yourself and tell us what you would like to do.